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The Most Powerful Two-Letter Word

Brian Dela Cruz

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Have you ever wondered why superheroes have to shout out the name of superpowers before they released it? Like,

Ultra Electro Magnetic Top!

Laser Sword!

Kame Hame Wave!

Ray Gun!

As if by shouting the name of their superpowers will multiply its power by 10x and kill their enemy?

This got me into thinking.

Does it apply to humans?

What if there is a powerful word that can turn a human from ordinary to extraordinary?

Fortunately, I’ve discovered it and it definitely changes my life 180 degrees.

Mother: One more, baby..

One day, my sister was preparing the breakfast for her 2 year old son, JB. When my sister was about to feed her son, JB refuses to eat. Even doing the airplane ritual to persuade JB didn’t work. JB did a great job of making her mother go berserk and crazy.

That’s the power of NO.

It’s so powerful that everyone who said it seems to get SuperPowers!

But why most people have a hard time saying No?

When we were young or still babies, it’s not really hard to say No, right? Why? Because we don’t care! It’s just plain No!

But as we mature, saying No seems to be the hardest thing to say. Our Superpower ceases. Why? Because we want to please other people. Why? Because during school, when we say No, we will be scolded.

As we grow older, we developed one of the supervillains every human has to face, The Fear of Rejection.

We fear that when we say No, people will be angry at us. People will judge us uncooperative, arrogant and cold-blooded. We tend to forget that every time we say yes because of fear, we are saying no to ourselves. We let this inner SuperVillain rules over us. We are killing ourselves - slowly, softly and surely.

Because of this, we must learn to say No. Saying No doesn’t mean to be uncooperative and arrogant. It means being decisive on things that matter to us. When we learn how and when to say no, we will gain control, confidence, and focus.

So how do learn to say No?

There are two important things you need to be know of - your values and your goals.

Values, for me, are your non-negotiables. If you value integrity, you will say No to bribes.. If you value health, you will say No to Junk Foods.

On the other hand, goals will be set as your filtering system. If your goal is to earn 100,000 in 6 months, then you will say No to buying things that you don’t need. If your goal is to weigh 10lbs less your current weight, then you will say No to MilkTea Obsession.

Once you get clear about your values and goals, it will be easier to say No.

Whenever you are facing a decision you have to make, ask yourself, "Is this align with my values and/or goals?" If yes, then go for it! If no, then run away from it!

Yes, you feel guilty when you start practicing to say No. Sometimes, it really sucks! But don’t you worry. Not only that you are doing yourself a favor, you are also helping the person to be sensitive to other people. Soon, the person will realize that it’s for the benefit of both parties.

Call to Action

Starting today, I encourage you to find time knowing your values and goals. By using these as your criteria, start practicing to say No. As soon as apply this, you will gain SuperPowers that can kill the your Inner Super Villain.

That’s the Power of No. The Most Powerful Two Letter Word You Can Ever Have.

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Brian Dela Cruz
Brian Dela Cruz

Written by Brian Dela Cruz

I help online coaches turn their course and eBook into an irresistible product your dream client cannot refuse.

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